> For the complete documentation index, see [llms.txt](https://docs.gradient.works/kb/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.gradient.works/kb/account-research/market-map/faqs/attributes-in-market-map.md).

# Attributes in Market Map

How to use attributes in Market Map

Market Map tasks allow you to import attributes about accounts from your CRM (or via CSV) and make those available for filtering & analysis in the results from the Market Map task. These attributes are available in the Explorer and Accounts view.

<figure><img src="https://2378295204-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FUYXbv7c6RsZzQ00WCDTM%2Fuploads%2FbjBQMYKVkpQQniphdpex%2Fattributes%20in%20explorer.png?alt=media&amp;token=5fd89697-6cde-4cf0-a448-f5ea5b14df22" alt=""><figcaption><p>Attributes available as category options in Explorer</p></figcaption></figure>

In the Explorer view, the attributes are available as category options which control the color of the account dots on the map.

<figure><img src="https://2378295204-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FUYXbv7c6RsZzQ00WCDTM%2Fuploads%2F85h7WXhmvoPQTqCGchxt%2Fattributes%20in%20accounts%20view.png?alt=media&amp;token=02aa1670-a97c-4f6f-97c8-e8e5fa8bf836" alt=""><figcaption><p>Attributes available as column options in Accounts view</p></figcaption></figure>

In the Accounts view, the attributes are available as columns in the table. These columns can then be used for filtering, sorting, & exporting the table of accounts.

## Eligible Attributes

Supported attributes types are picklists, numbers and booleans. These have different names based on your CRM:

**Salesforce**

| Supported Account Field Types | Unsupported Account Field Types |
| ----------------------------- | ------------------------------- |
| Number                        | Formula                         |
| Checkbox                      | Roll-up Summary                 |
| Currency                      | Lookup Relationship             |
| Picklist                      | Date or Date/Time               |
| Picklist (Multi-select)       | Geolocation                     |
| URL                           | Email                           |
|                               | Percent                         |
|                               | Text or Text Area               |
|                               | Time                            |

**Hubspot**

| Supported Company Property Types | Unsupported Company Property Types  |
| -------------------------------- | ----------------------------------- |
| Number                           | Single-line text or Multi-line text |
| Single Checkbox                  | Multiple checkboxes                 |
| Dropdown Select                  | Date picker                         |
| Radio Select                     | Calculation                         |
| Number                           | Property Sync                       |
| Score                            | File                                |
|                                  | Hubspot User                        |
|                                  | Rich Text                           |
|                                  | Time                                |
