Gradient Works Docs
ProductDynamic BooksPricingRequest Demo
  • Welcome
  • ACCOUNT RESEARCH
    • Overview
      • Features
    • Market Map
      • Account Import
        • Salesforce
        • HubSpot
      • Salesforce Integration
        • How to Install Similar Accounts Component
      • CRM Export
        • Salesforce
        • HubSpot
      • FAQs
        • Attributes in Market Map
    • AI Researcher
      • How to create & configure an AI Researcher
      • Writing effective prompts
      • Prompt examples
      • Managed AI Researcher
    • Lookalikes
    • Credits
  • Bookbuilder
    • Overview
    • Enroll Accounts
    • Target Books
      • Target Book Report
      • Edit Reps
    • Account Coverage
      • Market Coverage
      • Rep Coverage
      • Working Activities
    • Transfer Accounts
      • Concepts
      • Account Pool
      • Distributions
      • Retrievals
      • Returns
      • Templates
      • Scheduling
      • Troubleshooting
    • How-to Guides
      • How to Rank Accounts for Distributions and Retrievals
      • How to Use the "Is In" Operator
  • Routing
    • Overview
    • Dashboard
    • Round Robin Queues
      • Create Queues
      • User Availability Status
      • User Working Hours
    • Users
    • Capacity Meters
    • Lead and Account Matching
    • Automation
      • Automation Executions
      • Log Entries
  • Automation Builder Kit (ABK)
    • Getting Started
    • Actions
      • Assignment
        • Directly Assign Items
        • Round Robin Assign Single Item
        • Round Robin Assign Multiple Items
        • Schedule and Assign Single Item
      • Dynamic Books
        • Retrieval
      • Flow Lifecycle
        • Execute Subflow
        • Failed
        • Finish
        • Resume
        • Start
      • Leads
        • Convert Lead
        • Convert Multiple Leads
      • Logs
        • Log Message
      • Matching
        • Match Account to Account
        • Match Lead to Account
        • Match Lead to Contact
        • Match Lead to Lead
      • Next Steps
        • Add Person to Campaign
        • Add Person to Sales Engagement Cadence
        • Check Person Enrollment in Cadence
        • Create Task
        • Send Single Assignment Email
        • Send Slack Message
      • Users
        • Get Used Capacity
        • Update Capacity
        • Update Weight
      • Utils
        • Evaluate Domain against Denylist
      • Advanced
        • Build Record Map from Lookup
        • Build Record Map from Field
        • Build Text Collection from Field
        • Convert ItemAssigned to Assignment
        • Execute SOQL
        • Get Record from Record Map
        • Assign Pending Items for Multiple Queues
        • Assign Pending Items for Single Queue
        • Enqueue Multiple Items
        • Enqueue Single Item
    • Models
      • AccountMatchResult
      • AccountToAccountMatch
      • Assignment
      • ConvertLeadRequest
      • ConvertLeadResult
      • DomainEvaluationResult
      • GenericSObject
      • LeadToAccountMatch
      • LeadToContactMatch
      • LeadToLeadMatch
      • QueueUserWeight
      • RecordMap
  • Integrations
    • Getting Started
    • Slack
    • Google Workspace
    • Microsoft 365
    • Salesloft
    • Outreach
  • Advanced
    • Salesforce Permissions
  • Miscellaneous
    • Changelog
Powered by GitBook
On this page
  • Replacing account spreadsheets
  • Relationship with target books
  • Getting started
  • Optimizing your process
  1. Bookbuilder

Transfer Accounts

Use Bookbuilder to manage account ownership

PreviousWorking ActivitiesNextConcepts

Last updated 27 days ago

Bookbuilder makes is easy to mass update account ownership. You can transfer accounts based on rules that you specify without spreadsheets and with full change tracking. You can reuse configurations with and even transfers to fully automate the process.

The account transfer capabilities in Bookbuilder are based on dynamic books principles.

The process combines a capacity-constrained with ongoing distributions of high-quality accounts to "top off" rep books and retrievals to enforce "use-it-or-lose-it" rules of engagement. This ensure reps stay focused on working the best accounts at all times.

There are two ways to mass transfer accounts in Bookbuilder:

  • allow you to transfer accounts to individual reps or to all reps in a while respecting their target book criteria and capacity.

  • allow you to transfer accounts away from individual reps or all reps in a target book based on criteria that you specify. Doing so will free up capacity in the reps' target book that can be filled with future distributions.

You can also set up a where reps can return individual accounts for a variety of reasons.

Replacing account spreadsheets

Distributions and retrievals replace the process of building Salesforce reports, exporting them to Excel or Google Sheets, updating ownership fields and then re-importing using data loader.

Both distributions and retrievals allow you to define criteria to specify the relevant accounts and execute ownership changes within Salesforce without the need to manipulate a spreadsheet.

Relationship with target books

Target Books describe the kinds of accounts reps should own, but just defining a target book doesn't automatically cause accounts to move in and out or reps' names. To adjust reps' books, you use distributions to proactively transfer accounts that meet certain criteria into reps' books and retrievals to remove accounts from reps' books.

Target books define how things should be, distributions and retrievals help you make it that way.

Getting started

Start transferring accounts by setting up your first distribution and retrieval.

Optimizing your process

Once you've mastered the basics of transferring accounts with distributions and retrievals, save time with more advanced configuration.

templates
schedule
dynamic books
target book
Distributions
target book
Retrievals
returns process

Core Concepts

Before running your first distributions or retrievals, review the building blocks of account transfers.

Distributions

Transfer accounts to your reps that match their target book criteria. No spreadsheets required.

Retrievals

Make sure your reps cover their accounts with an automated use-it-or-lose-it process.

Returns

Everything you need to know about setting up a returns process.

Concepts
Distributions
Retrievals
Returns

Templates

Save time with reusable configurations for distributions and retrievals.

Scheduling

Configure now, run later. Put distributions and retrievals on autopilot.

Templates
Scheduling